For Immediate Release
Baton Rouge, La. – July 14, 2016 – Cellcontrol, the technology that stops distracted driving and creates better drivers in the process, announced today that its DriveID technology can prevent drivers from playing the Pokémon Go app while behind the wheel. The augmented reality app has become one of the most popular and addictive games since its launch last week, keeping players glued to their phones in the attempt to catch a Pokémon. Pokémon Go is one of a host of other games and apps that drivers are protected from, including texting, email, Facebook, Instagram, Snapchat, and many more.
“Sending one more text, viewing that last SnapChat, and now searching for the next Pokéstop behind the wheel can cost people their lives,” said Cellcontrol CEO Robert Guba. "We're already seeing crashes caused by the game," he said. “We are all for people enjoying the games and apps on their smartphones, but we want to make sure they do so in the safest, smartest way possible," said Guba.
In addition to blocking Pokemon Go, Cellcontrol’s DriveID knows where the driver’s phone is in the vehicle. Once the vehicle is in motion, DriveID applies a user-customized distracted driving prevention policy. Users can decide which applications and phone numbers they want to allow through the system for each driver in their family or company, and they can also choose to block the entire vehicle or just the driver’s zone. DriveID is solar powered and simply affixes to the windshield of a vehicle, under the rear view mirror. And users only need one device per vehicle and there are no additional fees after purchase.
Cellcontrol doesn't just prevent mobile distractions, but it can help drivers perform better over time by providing insight into how well someone drives. Parents and fleet managers, alike, can also get valuable reports on driver behavior, including excessive speed, hard braking, device tampering, and also driving route reports at the end of each trip while using DriveID. Along with driver scores, feedback on how he or she can improve their driving is also included in these reports
Established in 2009, Cellcontrol is the world’s leading technology to stop distracted driving for passenger and commercial vehicles. The company’s patented distracted driving prevention platform and flagship product, DriveID, eliminates talking, texting, and browsing on any mobile device while a vehicle is in motion. Cellcontrol’s mobile device policy enforcement technology has been recognized by the Consumer Reports, the Consumer Electronics Show and the National Traffic Safety Institute, and is used by families and Fortune 500 companies. For more information on the Baton Rouge, La.-based company, visit cellcontrol.com and follow @Cellcontrol.
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Contact: Jesse Hoggard